Platform in Motion
Your market, built before you lift a finger.
While you operate like usual, Cardigan builds Host for your market: your identity, your city, the profiles where local business will live. Boost is configured inside and armed with the prices you set. This is our work, done before your people lift a finger.
Current Client Offer
Every return client is a win.
Your sellers visit every account they already know, current clients and former ones whose relationships went stale, carrying something genuinely new. Each visit becomes an attractive upsell: a Host presence for the business that already trusts you, layered on top of schedules they believe in. The first Host profiles get built in these warm conversations. Every return client is a win.
Market Canvass
The whole market opens, one door at a time.
Then the whole market opens. Your team works every door to sign Host participants, and each conversation teaches the market how Boost works. The businesses that never bought radio now have an affordable front door and a way to communicate deals, events, news and jobs about their business every day, with the power of radio and small business cross-promotion.
Engagement Engine
The station begins living on the wallboard.
While the campaign continues, the station begins living on the Active wallboard. Active, Influencer, and Caller capture what listeners actually do: polls answered, contests entered, pages visited, impressions aired. The engine starts once it's built, and never stops.
Data Begins Proof
History no competitor can copy.
The engagement streams merge into one picture: how much is happening, how many kinds of engagement, and where across your market it reaches. Week by week the station builds a history no competitor can copy, with proof clients can visualize. The GM now leads a modern digital team with growing resources.
Role of AE Grows
The AE was always the relationship.
Your account executives come out of the campaign larger than they went in. They carry new products to sell, new metrics to prove results, and Builder to turn any conversation into a sharp proposal in minutes. The AE was always the relationship. Now they have the tools to match it. The AE is part of their client's digital world now, with plans to stay there and grow further.
We've arrived.
Six steps. One station, growing.
Ready to begin?